How To Pitch Investors
Like A Seasoned Pro

You’ve launched your minimal product. You have traction, a business plan, a strong pitch deck, and you’re ready to fundraise… but there’s one issue – you don’t have the first clue on how to pitch to investors. Don’t worry, the pitch process can be frustrating to everyone and it can almost seem scary until you’re Read more

What Is The Best
Business Plan Format?

Let’s face it, writing a business plan isn’t as easy as it looks. Sure, you know your business – but putting it in a business plan format that investors can easily digest can be tricky. Developing an investor-ready business plan can be a major undertaking – especially if you’ve never written one – but if Read more

The Best App Startup Growth
Strategy For Each Business Stage

The world is full of great app ideas – unfortunately, very few of them will ever reach the App Store. Even with a great business plan, the vast majority of new apps are bound to fail. And for the very few that do manage to survive the first year after launch, only a small fraction Read more

Startup Valuation: What Is
Your Pre-Revenue Startup Worth?

For a pre-revenue startup, calculating a startup valuation can be confusing and challenging. From the founder’s point of view, they have an awesome idea, a minimal viable product and some traction – and if you ask them, their app has the potential to serve millions of users and create billions of dollars in revenue. Ask Read more

How To Come Up With
The Right Name For Your App

For most of us, our name existed even before we did. In anticipation of our arrival, our parents went through an ultra stressful process of narrowing down dozens of potential names until they chose the perfect one. Luckily they did, because whatever your name is, it has followed you throughout your entire life; and in Read more

11 Ways To Ensure
A Successful App Launch

To the masses, it may seem like successful apps just pop up one day and achieve magnificent success without much effort. However, anyone who has ever launched an app before knows the truth – a successful app launch takes serious work and getting people to your app is not easy. While a great app idea Read more